Lots of people say that the new gTLD .xyz has enormous potential. The domain’s major advantage is the fact that it has no specific meaning. That exactly is what makes it so great. The domain consists of the last three letters of the Latin alphabet, which makes it an ideal global extension, free from the constraints of a particular language.
The .xyz domain is intended as an extension offering both flexibility in terms of possible applications and eye-catching, easy to remember internet address. This is the potential of this extension: it is memorable and recognizable, and at the same time definitive.
Even before the release of the domain name, the registry declared an ambitious goal: one million domain names registered within .xyz during the first year of its operation, and five million registrations over the period of three years. So far, the overall standing of the domain does not look bad. The .xyz extension is the first and only domain from a pool of new gTLDs that has reached 500,000 registered names. At the time of writing this, it has already exceeded that number!
According to ntldstats.com, currently there are more than 2 million new gTLD domain name registrations. Only three of them (.xyz, .Berlin and .Club) have more than 100,000 registrations, five extensions (.xyz, .Berlin, .Club,.Guru and .Wang) have more than 50,000 registrations.